Cercle Confidentiel
Case Study
Cercle Confidentiel
What We Do
We Create a training website
Cercle Confidentiel is a training website. It is an e-commerce website.
Its visual identity and website reflect that ambition.
To do this, we work with you through questionnaires and specifications. Our work process is strict because we know that it makes you successful.
Creating a visually appealing website is important. What matters is the user experience. The site must be fluid and enjoyable. Learners will spend many hours training.
The user experience must be designed with visuals in mind when someone comes to find out more. You have to make them want to buy.
However, if they do buy the training, then the experience must continue. The site must continue to be pleasant to use. The user experience must therefore be exceptional.
What we do
Creative Visual Marketing
Once the framework is established, I move on to the visual research phase. We have gathered inspiration from various sources:
Web design trends: To ensure that the design is modern and relevant.
Colour palettes, typography, iconographic styles: We looked for elements that resonate with the identity and objectives defined earlier.
Mood boards: We created mood boards to consolidate ideas and present them. This helps to visualise the overall atmosphere and desired style.
Automating Publication
on Social Networks
Now that we had the themes, we created the automations:
Social media: Creation of a complete automation that allows us to establish a regular presence on social media. We are working on improving our posts.
Email campaigns: With each publication, we reinforce the community effect through regular information.
RAG AI: We created an automation linked to forms for a first-level response and to immediately take charge of a new prospect.
When designing a website’s visual identity, our approach generally involves several key steps:
Understanding Needs and Target Audience
First and foremost, we begin with an in-depth analysis of the company or project. This includes:
The existing brand identity: What works? What needs to be improved or changed?
Values and mission: What messages does the company want to convey?
The target audience: Who are the website users? Their aesthetic preferences and expectations.
The objectives of the website: Is it an e-commerce site, a portfolio, an institutional site, a blog? The objectives greatly influence the design.
An image consistent with their ambition
A clearly presented platform
Significantly improved web performance (loading time/Core Web Vitals)
Why Working with us ?
Work with us
Visual Marketing & strong brand
Automation IA
Email & SMS Marketing Strategy
Strategic Calendar Publication
IA and RAG IA
Visual Internet Site
No work with us
No Visual Marketing and No Well Branding
No Publication Strategy
No Email & SMS Strategy
Helping Company Grow with Technology
Behind every screen is the power of technology, and we’re here to put it to work for your business. We help companies raise their profile and build a strong brand image in today’s digital landscape.
How do we do it?
We combine creative expertise in visual marketing with cutting-edge technological solutions:
Amplify your visibility: We leverage automated publishing systems on social networks. This ensures a constant, optimized presence for your brand wherever your audience is, without you having to spend precious time on it.
Creating impactful, intelligent content: We use RAG AI (Retrieval-Augmented Generation by Artificial Intelligence) to generate relevant and innovative content ideas, texts and visual concepts. This technology enables us to create messages that resonate with your target audience and keep your brand top of mind.
Visual marketing that captivates: We work to bring your brand to life through compelling visuals. From creating a memorable graphic identity to designing engaging visual campaigns, we ensure that your brand image is not only seen, but felt and retained.
Helping Small Businesses Grow
Behind every screen is the power of technology
Amplify your visibility and acquisition of qualified leads
Use IA and our RAG IA to generate powerful care and support
Enhanced customer experience and reputation
Time Saving and earning money